Crib logo
How it works

From first call to a system that runs.

Every engagement follows the same honest sequence. You'll always know where you are, what comes next, and what you're getting out of it.

1

Intro call

30 minutes · free

A straightforward conversation about your goals, your tools, and what's getting in the way. We ask more than we pitch. If we're not the right fit, we'll say so and point you somewhere useful.

You leave withA clear read on whether this is worth pursuing — for both of us.
2

Fit & focus

One short follow-up

We agree on the one growth question that matters most right now — more repeat customers, a report leadership can trust, a channel that isn't converting — and scope the diagnostic around it.

You leave withA defined focus and a fixed scope, in writing, before anything is billed.
3

The diagnostic

2–3 weeks

We interview your team, inventory your tools, trace the customer journey, and review the data and reports behind it. Everything is documented as we go — the findings are yours either way.

You leave withThe executive brief, system map, readiness snapshot, and 90-day plan.
4

Roadmap review

One working session

We walk your leadership through the findings in plain language: what's solid, what's costing you, and what to do first. Immediate fixes are separated from bigger decisions so nothing gets oversold.

You leave withAn agreed first move — and honest sequencing for everything after it.
5

The first fix

Weeks, not months

One tightly scoped sprint delivers the top priority: a reconnected tool, a trustworthy report, a rebuilt page or workflow. Tested with your real work, documented, and handed to a named owner on your team.

You leave withA working improvement with before-and-after evidence.
6

Ongoing partnership

Monthly

Once trust is earned, we stay on to keep the system healthy: monitoring data quality and integrations, maintaining the roadmap, and introducing new capabilities — including practical AI — when the foundation is ready.

You leave withA monthly health brief, a living roadmap, and a quarterly strategy review.
How we operate

The rules we hold ourselves to.

Strategy before tools

We never start with a predetermined platform, rebuild, or product to sell. The diagnosis decides what gets built.

One fix at a time

Improvements ship in bounded steps you can evaluate — not a single disruptive everything-project.

You own everything

Documentation, decisions, access, and architecture stay usable by your team long after any engagement ends.

New tech has to earn its place

AI and automation are introduced only where the data, the workflow, and the measurable outcome support them.

Step one

Book the intro call.

Thirty minutes, no obligation. Come with the decision that's hardest to make right now — we'll tell you what we'd look at first.

We reply within one business day.